WHY APPLE WATCH SE — All the essentials to help you monitor your fitness, keep connected, track your health, and stay safe. Now up to 20 percent faster, with features like Crash Detection and enhanced workout metrics, it’s a better value than ever.
EASILY CUSTOMIZABLE — Available in a range of sizes and colors, with dozens of bands to choose from and watch faces with complications tailored to whatever you’re into.
HEALTH AND SAFETY FEATURES — Get help when you need it with Crash Detection, Fall Detection, and Emergency SOS. Get deep insights into your health, including notifications if you have an irregular rhythm or an unusually high or low heart rate.

WHY APPLE WATCH ULTRA — Rugged and capable, built to meet the demands of endurance athletes, outdoor adventurers, and water sports enthusiasts — with a specialized band for each. Up to 36 hours of battery life, plus all the Apple Watch features that help you stay healthy, safe, and connected.
EXTREMELY RUGGED, INCREDIBLY CAPABLE — 49mm corrosion-resistant titanium case. Larger Digital Crown and more accessible buttons. 100m water resistance. Customizable Action button for instant physical control over a variety of functions.
BIGGEST, BRIGHTEST DISPLAY YET— A bright Always-On Retina display that’s easy to see, even in direct sunlight. More room for adding complications to customize your watch face.